Clear over Clever: Why Clarity Is Key in Small Business Marketing
Preston Cox Preston Cox

Clear over Clever: Why Clarity Is Key in Small Business Marketing

When it comes to marketing and promoting your small business, it's tempting to get creative and come up with clever slogans, quirky branding, or playful messaging. While there's a place for creativity, there's something even more important that often gets overlooked: clarity.

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Why I Prefer Squarespace for Small Business Websites
Preston Cox Preston Cox

Why I Prefer Squarespace for Small Business Websites

As a small business owner, choosing the right platform to build your website is crucial for your online success. With numerous website builders available, it can be overwhelming to decide which one to use. Having worked extensively with various platforms, I've found that Squarespace stands out as the best choice for small business owners seeking affordable, professional, and user-friendly websites. Here's why…

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